Some journeys begin not with a plan, but with a feeling. Ours started from a soft wish — to own something of our own. Maybe a small job in software… or perhaps a little tea shop, even a shady roadside stall. We just wanted to stand on our own feet.
As we sat discussing, ideas came and went. But nothing felt right. Most of the good names were either already registered as trademarks or their domains were taken.
Then, after 7–20 days of searching, one name felt just right — “Neehara”.
It’s the name of our little daughter. Simple, unique, and full of meaning. When we checked, neehara.com was available. We booked it immediately. Then came the surprise — there were no trademarks in the clothing category under this name. That gave us a green signal.
We registered the company, and along the way, we reached out to a vendor from Surat for our first sample order. Within just two days, the parcel arrived.
When we opened that box, everything felt real.
What “Neehara” Means to Us
This brand is not just a business. It’s a family journey — supported by my mother and wife, joined by my father and younger brother, and strengthened with the love and support of my wife’s parents (ammayi and appan). It carries the spirit of everyone who believed in starting something from scratch.
Why Sarees?
Sarees are timeless. They are emotion wrapped in fabric. Our mission with Neehara is to bring elegance, authenticity, and affordability together — connecting tradition with today’s woman.
From handpicking every piece to making sure it reaches you with love — every step is personal.
What’s Next?
We’re just getting started.
Through this blog, we’ll share:
- Behind-the-scenes of our journey
- How we choose our sarees
- Stories from our customers
- Traditional weaves and their beauty
- Real challenges, real growth
Thank you for being a part of Neehara from the very beginning. Whether you’re a customer, a friend, or just someone curious about sarees — we welcome you to walk this journey with us.
Because Neehara is more than a name. It’s a dream we dared to chase.
With love,
Team Neehara